Roger Poirier            Click here to download extended résumé

Freelance Copywriter and Creative Director,
off and on since November, 1994. Various assignments: Hal Riney & Partners/SF, on Saturn, First Union Bank • Ogilvy & Mather/NY, on IBM • Merkley Newman Harty, on BellSouth • N.W. Ayer/NY, on USWest • DDB Needham/NY, on Mobil, Michelin, Crunch Fitness • Young & Rubicam/NY, on Jell-O • McCann Erickson/LA on Carnation Instant Breakfast • Messner et al/NY on Intel • Deutsch/LA on Mitsubishi • J. Walter Thompson/NY on KPMG Consulting and Qwest Communications • Dailey & Associates/LA on 76 Gasoline, Phillips 66, Circle K, and Honda Motorcycles.
Senior Writer, DIRECTV, September, 2004 to January, 2009.
V.P. Group Creative Director, DMBB/LA, November, 1997 to April, 1998, on Gateway Computer.
V.P. Associate Creative Director, Saatchi & Saatchi/NY, November, 1995 to October, 1996, on the Bell Atlantic account. Also worked on L’Eggs and Ivory Soap.
Copywriter, Merkley Newman Harty, from January to October, 1994, on IBM and Oxford Health Plans.
Copywriter, Hal Riney & Partners/San Francisco, from September, 1989 to January, 1994. First job as a copywriter. Helped launch the Saturn Corporation. Also worked on KRON-TV.
Biller/Budget Coordinator, Hal Riney & Partners, from May, 1985 to September, 1989.
General Manager, Mya Kramer Design, a graphic design studio in Santa Cruz, CA, from July, 1984 to April, 1985. A two-person shop; I handled the business side: general office management, client services, sales, and print production traffic.
Musician, Santa Cruz and Monterey County Symphonies, from September, 1977 to April, 1985. I’m a bassist, playing classical music and jazz.
Campaign Manager, Tom Bradley for Governor of California campaign, Santa Cruz office, Fall, 1982. I directed the field operation in Santa Cruz County: volunteers, precinct walking, phone banks, fundraising.

University of California, Santa Cruz, from September, 1976 to June, 1980. Music and politics. Immaculate Heart College, Los Angeles, from September, 1974 to June, 1975. Chemistry.

Communication Arts Advertising Annuals 1993 and 1994, Kelly Award Finalist, One Show Finalist, The San Francisco Show, The Advertising Club of New York, International Advertising Festival


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